Via Calzabigi socks and Halloween? Find out why…

Via Calzabigi socks and Halloween? Find out why…

What have socks got to do with Halloween? Maybe you don’t know that but in the middle ages, celtic people used to knock at anyone’s door to have some help to cope with the freezing winter time. That’s the period when the famous phrase “trick or treat?” was born. Today it is a well known... Read More »
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This is why we give away our socks!

This is why we give away our socks!

We have been running a few contests to give away Via Calzabigi’s socks to our users. In one case, we select a Facebook user who shares and comments our post, as long as he is following our Page, and we reward him or her by shipping a free pair of socks. In another case, if... Read More »
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3 stories to match a pair of “funky” socks to an event

3 stories to match a pair of “funky” socks to an event

First of all, it is important to possess a bit of “healthy” anti-conformism. If you want to stand out, you need to show off a distinguishing element in our look, well matched with a personal way to appear and with the circumstances. That does need a tad of courage. On the other hand, being stylish... Read More »
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Francesco Coco collection: focus on “Milano Rossonera”

Francesco Coco collection: focus on “Milano Rossonera”

Time to start introducing the new “limited edition” models of the collection created in collaboration with Francesco Coco. Why Coco? Francesco hasn’t just been a great football player. He is an expert “fashion lover” and he has probably been the very first footballer to win the front cover of the most famous gossip magazine and... Read More »
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Hipster, funky or dapper? We are simply Via Calzabigi…

Hipster, funky or dapper? We are simply Via Calzabigi…

We often ask ourselves why a potential customer should really buy Via Calzabigi socks. After all there are thousands of shops which sell design socks with fascinating shapes and colors. One can easily argue that such socks have a similar style. Maybe our style is a bit more funky? Or maybe it’s more “hipster” but... Read More »
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A fun way to tell stories about our brand

A fun way to tell stories about our brand

The world wide web is literally inundated with socks of all types and we are well aware of it. Right from the start of our business, we decided that telling stories about the brand Via Calzabigi with unconventional methods was part of our strategy. Too often people think too much before purchasing a pair of... Read More »
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